Two Dreams Continue to Support Victoria's Creative Industries

Posted by Kate Boulton at


For Immediate Release                                                8 December 2016

Two Dreams Continue to Support Victoria's Creative Industries

Kate Boulton had a dream -- that dream was to have a button shop. Buttonmania in the Nicholas Building on Flinders Lane in the Melbourne CBD was the result of that dream. When Kate decided to sell Buttonmania, earlier this year, she looked for buyers who were as passionate, keen and driven as she was. Kate was thrilled when Denise, Edwina and Jean Rook expressed an interest in buying Buttonmania.

Kate discovered that Denise Rook also had a dream.

Buttonmania has always been more than selecting a button. Kate offers specialized services to Melbourne's independent fashion designers, the television and film industries, Australian Ballet, costume designers -- as well as to loyal, longstanding customers who just love making their own clothes.   Kate's bespoke buttons have been worn by Phryne Fisher of "Miss Fisher's Murder Mysteries" and featured in the international hit movie, Australia, -- just to name two examples.

Buttonmania specialties include:

            Advice on fashion styling

            Covered buttons

            Fabric covered buckles and belts

            Eyelets for corsets

Over the past 21 years, Kate has also worked with several generations of students studying at all the local and inter-State Textile, Costume Design and Tailoring courses offered by local private and public colleges and universities.

Luckily for the creative industries here in Victoria, when Kate decided to move into semi-retirement, the Rooks stepped up to the mark, purchased Buttonmania and decided to actively pursue their dream. Kate will stay on as a mentor during the business transition. And Buttonmania, in its current location, remains open through the Christmas season, closing for the move on the 22nd of December.

Denise and her daughters bring with them textile expertise. They are avid knitters and sewers -- with a great eye for detail. The new Buttonmania location near the Train Station in Highett is only a short train ride from Flinder's Street and will open in January.


537 Highett Road

Highett Victoria 3190

Through mail order business, Buttonmania has extended its service inter-State. Recently a Brisbane button business closed when the owners retired.   Lucky for their customers, they found that Buttonmania can supply their needs at the high standard of quality that they require.

Anyone wanting to stay apprised of new developments can sign up for Buttonmania's email newsletter at The newsletter now goes out to well over 1,000 customers -- who are very happy that the Buttonmania dream lives on.


For more information or to arrange interviews please contact Kate Boulton

Or Contact Us -- scroll down at the link          Phone: 9650 3627


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New Location -- Half Price Buckle Sale -- Stay in touch with Kate

Posted by Kate Boulton at

Half Price Buckle SALE
New Location/Owners Announced
Stay in touch with Kate
View this email in your browser

The Story of Santa's Buckles

At Buttonmania, there is an old cardboard box with faint writing & filled with bright shiny buckles, labelled: Santa's Buckles.  Here is the story behind the box of Santa's Buckles.

Once upon a time, in a year gone past, Santa told Mrs Santa Claus that he had to have a new suit!  He was tired of his red suit, with white trim and a black belt!  He wanted a blue suit, or a purple suit or a black suit -- or any colour suit -- other than red!  Mrs Claus was horrified!  She said "No one will recognise you!  They might think you were a burglar or a chimney sweep!  She put her foot down.  "No you cannot change the colour of your suit!!!"  And then Mrs Claus's face lit up -- she said "You are right dear, you DO need a new look -- how about a shiny new silver buckle for your suit. That should work a treat."
And so..... that is how Santa's Buckles came about.  Each Christmas, Santa would get a sparkly, shiny new buckle.  And he was happy as Larry.

Half Price Buckle SALE -- in-store only

All Vintage Buckles & all in-store Buckles are Half Price until mid-day on the 22nd December when Buttonmania closes for the Holidays and move to its NEW location with its excited new owners.  Buckle stock is not yet packed for the move -- all stock available, including limited stock of bakelite buckles.  And if you are dressing up as Santa, make sure to pick up your Santa Buckle!  Sale prices only available in store.

Below is a very SMALL taste of what you have to choose from, in-store....  Click here to see a larger sampling -- but truly you have to come in to appreciate the range and variety of buckles on offer.


Buttonmania is moving to Highett

Buttonmania is moving to Highett

New owners - Denise, Edwina and Jean -- are excited to let you know Buttonmania will be relocating. Our new home is conveniently located in Highett, Victoria. Easily accessible from trains and plenty of parking for those driving -- and of course online and postal orders will continue.  We'll be opening the doors at our new home in January 2017.

Buttonmania's new address is:
537 Highett Road,
Highett 3190
Victoria, Australia

Deadlines to put in your calendar

Last covered button orders for the year: 20th of December
Last belt orders for the year:  16th of December
Last scissor sharpening drop-off: 15th of December

We found the photo!


Two dresses, made by Kate in the 1980s (BB before buttons!), worn by a Melbourne mother & daughter to a ball at Buckingham Palace.

Thank you & stay in touch:

Please link to Kate Boulton, Melbourne Facebook & Instagram pages so we can stay in touch, after my retirement from Buttonmania.

Thank you to everyone who took the opportunity to join us at the End of an Era Sale.  It was lovely to see you.

I'm here & at your service until Christmas.

Seasons Greetings,
Kate Boulton

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End of An Era Sale, 17 - 19 November, ALL Retail Shop & Storeroom items

Posted by Kate Boulton at

Thursday, Friday, Saturday, November 17, 18, 19th
Buttonmania End of an Era Sale
View this email in your browser

End of an Era, did you know...

  • Two dresses, made by Kate in the 1980s (BB before buttons!), were worn by a Melbourne mother & daughter to a ball at Buckingham Palace?
  • Kate made 4,000 silk-covered buttons for a wedding dress that was featured in the New Idea Magazine!  (Kate'll find the article before the 17th!)


Thursday, Friday, Saturday
November 17, 18, 19th
Buttonmania End of an Era Sale

First time ever! Retail Shop and Storeroom on sale at the same time.

Many items never before offered for sale:
      Button Memorabilia & Posters
      Button Tin & Box Collection

BIG Savings -- during the Sale, select from, but PURCHASE in store.
50% off all Buckles in the Retail Shop
20% off Buttons in Retail Shop
20% off Craft buttons & buckles in the Storeroom

Bring in your garments or craft projects to ensure best match!

Fine print:
  Sale pricing only available for in-store purchases
  No presales --  doors open at 9am Thursday morning.  First-in best dressed!
  Sale ends Saturday, November 19th at 3pm

During the process of cleaning out, I’m having fun finding things that I’ve forgotten about – bizarre bits & pieces that I’ve collected over the years. In addition to the almost 4 million buttons/buckles in our Storeroom, here's a behind-the-scenes tasting of what else is on offer... Plenty of bargains to be had by all.  


Crazy Patchwork fabrics

Eyelet machine (electric) -- in good working order!


Let your imagination run wild!


Craft books


Humorous button memorabilia


And more...


I'm here & at your service until Christmas.

Happy buttoning,
Kate Boulton

Copyright © 2016 Buttonmania, All rights reserved. 
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Our mailing address is: 
Level 2
37 Swanston Street
MelbourneVic  3000

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Spring Carnival, Scissors, Shirts, Specials & Sales!

Posted by Kate Boulton at

Convenience -- while it lasts!

As you know Buttonmania will be moving in the New Year.  The Shop is moving to the Suburbs (location to be announced) and will no longer be in the historic Nicholas Building with its "Flinders Lane" convenience.  So, if you like shopping in the City, come see us and place your orders before Christmas.


Need that Special Button to set off your outfit or to use as a feature on a craft project?? We've created a Special One-off Lookbook to show off some of our beauties.  As you can imagine, preparing for the move, we are finding more & more goodies. We'll add more to the Lookbook as we go along.  If you find something you like on the Lookbook, please email me and ask about size, availability and price.

Spring Racing Carnival & the Glam Empire

Thank you, Melbourne Designers, Glam Empire, for letting us sharing the photo of your new creation for the Spring Racing Carnival.  We love to see our buttons on our customers creations.   Email us your photos and we will feature your outfits on Instagram and Facebook.

Spoiled for choice on -- choose from 50+ RED shirt buttons!!  

Newly added to our website!  Starting at $.20 -- good value, too. 

You're only as sharp as your scissors!

Enjoy the feeling of gliding through glorious fabrics with wonderfully SHARP scissors! Click on the iron for details.  One week turn around for the best scissor sharpening service in Melbourne.

Buttonmania End of an Era Sale 
November 17th, 18th and 19th

I'm here & at your service until Christmas.

Happy buttoning,
Kate Boulton

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Spring is in the air!

Posted by Kate Boulton at

Spring Racing Carnival

The colour palette for the Spring Racing Carnival is endless!  Our services are available to give your outfit the finishing touches. Choose from our vast range of buttons and buckles. Or have buttons and belts made to order.  Get your orders in early.  Button orders  Buckle & Belt orders

End of an Era Sale --  Nov 17th, 18th and 19th

The After Melbourne Cup - 'End of an Era' Sale is now scheduled for Thursday, Friday and Saturday, November 17th, 18th and 19th.

The Sale will include ALL items in stock -- in the retail store and in the storeroom.  


New Buttonmania location to be named soon.

Buttonmania will be operating as usual in the Nicholas Building until 22nd December and will reopen at a new location in 2017. 

Vintage Buttons & Buckles

Our Vintage Buttons & Buckles were a hit at the Auckland Vintage Textile Fair in August.   Great to make new friends. Thanks to the Treasure Trove we still have plenty left for our Aussie customers.  Click here to see our range of Vintage Buttons and Buckles.

Vintage Buckles


See you at the Sale!
Kate & friends of Buttonmania

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